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The small idea.

The small idea.

I’m talking to design students at the University of Alberta this afternoon about design, process and why purpose is so important. I love talking (read: ranting) about design: it inspires me to rethink my own processes and always strive to do better work. Some of the thoughts that I will be sharing include this one:

“A small, delightful idea can become a big idea if you give it space.”

– from the Office of Sarah


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